Check Out These new Fake Dating Debuts

​Fake dating is the queen of tropes; it’s got scheming, gossip, and kissing “to make it look real.” Who doesn’t love watching two liars slowly realize that their romantic deception has become true love? Check out these five debut books with the fake dating trope.

HOW TO FAKE IT IN HOLLYWOOD by Ava Wilder
Out now from Ballantine Bantam Dell
Grey Brooks is on a mission to keep her career afloat now that the end of her long-running teen TV show has her (unsuccessfully) pounding the pavement again. With a life-changing role on the line, she’s finally desperate enough to agree to her publicist’s scheme: fake a love affair with a disgraced Hollywood heartthrob who needs the publicity, but for very different reasons. Ethan Atkins just wants to be left alone. Between his high-profile divorce, struggles with drinking, and grief over the death of his longtime creative partner and best friend, Ethan has slowly let himself fade into the background. But if he ever wants to produce the last movie he and his partner wrote together, Ethan needs to clean up his reputation and step back into the spotlight. A gossip-inducing affair with a gorgeous actress might be just the ticket, even if it’s the last thing he wants to do. Though their juicy public relationship is less than perfect behind the scenes, it doesn’t take long before Grey and Ethan’s sizzling chemistry starts to feel like more than just an act. But after decades in a ruthless industry that requires bulletproof emotional armor to survive, are they too used to faking it to open themselves up to the real thing?

LOVE, HATE & CLICKBAIT by Liz Bowery
Out now from MIRA
Cutthroat political consultant Thom Morgan is thriving, working on the governor of California’s presidential campaign. If only he didn’t have to deal with Clay Parker, the infuriatingly smug data analyst who gets under Thom’s skin like it’s his job. In the midst of one of their heated and very public arguments, a journalist snaps a photo, but the image makes it look like they’re kissing. As if that weren’t already worst-nightmare territory, the photo goes viral—and in a bid to secure the liberal vote, the governor asks them to lean into it. Hard. Thom knows all about damage control—he practically invented it. Ever the professional, he’ll grin and bear this challenge as he does all others. But as the loyal staffers push the boundaries of “giving the people what they want,” the animosity between them blooms into something deeper and far more dangerous: desire. Soon their fake relationship is hurtling toward something very real, which could derail the campaign and cost them both their jobs…and their hearts.

A PROPOSAL THEY CAN'T REFUSE by Natalie Caña
Out now from MIRA Books
Kamilah Vega is desperate to convince her family to update their Puerto Rican restaurant and enter it into the Fall Foodie Tour. With the gentrification of their Chicago neighborhood, the tour is the only way to save the place. The fly in her mofongo: her blackmailing abuelo says if she wants to change anything in his restaurant, she'll have to marry the one man she can't stand: his best friend’s grandson. Liam Kane spent a decade working to turn his family’s distillery into a contender. Now he and his grandfather are on the verge of winning a national competition. Then Granda hits him with a one-two punch: he has cancer and he has his heart set on seeing Liam married before it’s too late. And Granda knows just the girl... Kamilah Vega. If they refuse, their grandfathers will sell the building that houses both their businesses. With their futures on the line, Kamilah and Liam plan to outfox the devious duo, faking an engagement until they both get what they want. But soon, they find themselves tangled up in more than either of them bargained for.

FOR BUTTER OR WORSE by Erin La Rosa
Out now from Harlequin/HQN
All chef Nina Lyon wants is to make a name for herself in the culinary world and inspire young women everywhere to do the same. For too long, she’s been held back and underestimated by the male-dominated sphere of professional kitchens, and she's had enough. Now, as co-host of the competitive reality TV series The Next Cooking Champ!, she finally has a real shot at being top tier in the foodie scene. Too bad her co-host happens to be Hollywood’s smarmiest jerk. Restaurateur Leo O’Donnell never means to get under Nina’s skin. It just seems to happen, especially when the cameras are rolling. It's part of the anxiety and stress he has come to know all too well in this line of work. So nothing prepares him for the fallout after he takes one joke a smidge too far and Nina up and quits—on live TV. To make matters worse, the two are caught in what looks like a compromising situation by the paparazzi…and fans of the show go absolutely nuts. Turns out, a “secret romance” between Nina and Leo may just be what their careers need most. Now all they have to do is play along, without killing each other...and without catching feelings. Easy as artisanal shepherd's pie. Right?

THE LOVE MATCH by Priyanka Taslim
Coming January 2023 from Simon & Schuster/Salaam Reads
Zahra Khan is basically Bangladeshi royalty, but being a princess doesn’t pay the bills in Paterson, New Jersey. While Zahra’s plans for financial security involve working long hours at Chai Ho and saving up to study writing in college, Amma is convinced that all Zahra needs is a “good match,” Jane Austen-style. Enter Harun Emon, who’s wealthy, devastatingly handsome, and…aloof. As soon as Zahra meets Harun’s stuck-up gaze, she knows it’s a bad match. It’s nothing like the connection she has with Nayim Aktar, the new dishwasher at the tea shop, who just gets Zahra in a way no one has before. So when Zahra finds out that Harun is just as uninterested in this match as she is, they devise a plan to slowly sabotage their parents’ scheme over the course of the summer. And for once in Zahra’s life, she can have her rossomalai and eat it too: develop real feelings for Nayim while “dating” Harun and keeping Amma happy. But love—and boys—are more complicated in real life than the stories Zahra writes. With the end of the summer looming, and her feelings growing more and more tangled, what was meant to be a simple scheme could cost Zahra’s dreams and her family’s future—or leave her with a broken heart. Sometimes, being a good Bengali kid can be a royal pain.

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Curated by Liz Bowery
​Posted by Sarah Priscus